Inside Michael Jordan’s Tequila Star-Studded Five-Year Anniversary Party
Cincoro Tequila Celebrates Five Years of Greatness with Star-Studded NYC Event and Unveiling of Limited-Edition Añejo Cristalino
Last night, Cincoro Tequila, an award-winning portfolio of tequilas celebrated its five-year anniversary in NYC at Spring Studios with an extensive list of VIPs including Michael Jordan, Michael Strahan, Eric, Church, DJ Khaled and more.
The intimate evening, which DraftKings sponsored, looked back at the past five years of success and the exciting future for the brand, including an unveiling of its limited-edition Añejo Cristalino.
“Five years ago, we set out to create an exceptional brand and achieve the gold standard in tequila,” said Cincoro Tequila Co-Founder Michael Jordan. “What started as a passion project has grown into something truly special with some of my closest friends joining the business and enjoying Cincoro together, whether it’s stateside or around the world.”
The star-studded evening included VIPs Michael Jordan, Derek Jeter, Eric Church, Michael Strahan, and more. Guests were greeted upon arrival with specialty cocktails such as an Espresso Martini and Cristalino Margarita, passed hors-d’oeuvres, and an opportunity to taste Cincoro’s core five expressions.
Then attendees were invited to witness the unveiling of Cincoro’s limited-edition Añejo Cristalino with an infinity room experience complete with a mirrored bar and photo moment. In this space, guests were able to enjoy a pairing of the Cristalino served neat alongside Petrossian Caviar. As the evening progressed, attendees mixed and mingled in the lounge area of the venue while indulging in bottle service with the limited-edition Cristalino.
Cincoro Tequila was launched in 2019 by five NBA legends: Jeanie Buss of the Los Angeles Lakers, Wes Edens of the Milwaukee Bucks, Emilia Fazzalari and Wyc Grousbeck of the Boston Celtics, and Michael Jordan.
In five years, Cincoro has won over 29 awards in accredited spirits competitions and continues creating the gold standard for greatness in tequila.
Get the limited-edition Cristalino today by clicking here.
