Get These Celebrity Stylist Approved Hairstyles From The NYFW Runway Courtesy Of TRESemmé
TRESemmé’s styling expertise takes center-stage at New York Fashion Week
As a headline sponsor of New York Fashion Week, TRESemmé has a starring beauty role during the most exciting events of the season. Here’s how putting its products in the spotlight has helped it become America’s №1 haircare and styling brand.
New York Fashion Week had editors, influencers and fashion followers around the world buzzing this September, and TRESemmé was backstage and behind some of the hottest hairstyles on the runway. A perfect opportunity for the brand to showcase its superior products.
The Spring/Summer 2025 season marked TRESemmé’s 17th consecutive year as the headline NYFW sponsor, providing products that are trusted by the world’s leading hair stylists to create runway-ready looks.
AREA NYFW SS’25
These unconventional but beautiful styles Celebrity Stylist Mustafa Yanaz created, inspired by the 10-year anniversary collection of the brand, both feature the TRESemmé Extra Hold Mousse.
“For this style we wanted to emphasize the ‘lived in’ look to pair with the collection’s focus on the power of identity, self-expression and power. The TRESemmé Extra Hold Mousse offers the perfect base to create your own ‘on-the-go’ style” — Celebrity Stylist, Mustafa Yanaz
Slept In Slick Back
Key Products Used
The Breakdown
- On dry hair, separate the hair into two sections from the neck to the top of the head applying TRESemmé Extra Hold Mousseroot to tip to add shape and body.
- Let hair fully dry before brushing the hair back using your fingers from the front of your hairline to the back of your head.
- Apply an ample amount of TRESemmé Keratin Smooth Weightless Perfecting Leave-In Lotion to create a ‘lived-in’ look.
Electric Pixie
Key Products Used
The Breakdown
- Prep dry hair with TRESemmé Extra Hold Mousse to add grip.
- Using a blow dryer and flat brush, blow-dry all of the hair upwards, drying the mousse into the hair in the process.
- Once dry, use TRESemmé Freeze Hold Hairspray to lock the hair in place (without using a brush) keeping the strands organic placement.
- To finish the look, use a straightener on the tips of hair to accentuate the spiky look.
Christian Siriano NYFW SS’25
At the Christian Siriano NYFW SS’25 show, featured models such as Coco Rocha and Daphne Velghe, as they rocked ‘Fairy Dusted Waves’ on the runway.
This ethereal style that TRESemmé Partner & Celebrity Stylist Lacy Redway created, inspired by the ‘dark fairy’ aesthetic of the collection, features the TRESemmé Extra Hold Mousse and TRESemmé Mega Control Gel.
The Inspiration
“We were inspired to create a light and ethereal look which pairs beautifully with the ‘dark fairy’ aesthetic of Christian’s collection. The TRESemmé Extra Hold Mousse and Mega Control Gel are truly the stars of this look, setting the waves in place beautifully.” — Lacy Redway, TRESemmé Lead Stylist
Fairy Dusted Waves
Key Products Used
- TRESemmé One Step 5-in-1 Blowout Cream
- TRESemmé Keratin Smooth Weightless Heat Protection Spray
- TRESemmé Extra Hold Mousse
- TRESemmé Mega Control Gel
- TRESemmé Extra Hold Hairspray
- TRESemmé Keratin Smooth Weightless Silk Serum
The Breakdown
- Step 1: Prep and strengthen dry natural hair with TRESemmé One Step 5-in-1 Blowout Cream to add hydration and TRESemmé Keratin Smooth Weightless Heat Protection Spray to protect from heat tools.
- Step 2: Using the TRESemmé Extra Hold Mousse and a paddle brush, create an exaggerated side part (yes, they’re back!) starting at the arch of your eyebrow and blow-drying to finish.
- Step 3: Pulling a chunky piece of hair from the front of your side part, apply the TRESemmé Mega Control Gel and swoop the piece into an S-shaped wave over your forehead, opposite the part. Pin and dry the swoop in place.
- Step 4: Mix TRESemmé Mega Control Gel with large loose glitter in a separate dish and apply with a hair dye brush to the swooped piece of hair to create a ‘fairy dusted’ effect. Ensure you dry the glitter completely before moving forward.
- Step 5: Take a flat iron and thermal comb to the remaining sections of hair to smooth and straighten, tucking the hair opposite the swoop behind the ear.
- Step 6: Spray TRESemmé Extra Hold Hairspray to lock-in the glitter and apply TRESemmé Keratin Smooth Weightless Silk Serum to the straightened sections of hair for added shine.
SIMKHAI NYFW SS’25
Tousled Tresses, the style that Celebrity Stylist Holli Smith created to highlight the summer ease vibe of the collection, features the TRESemmé Extra Hold Mousse, TRESemmé Extra Hold Hairspray and Shark Beauty SpeedStyle ProFlex.
The Inspiration
“Leaning into 70’s archetypes, we went for an untouched Brigitte Bardot vibe to get an effortless style, and the TRESemmé Extra Hold Mousse was key to highlighting the texture in the hair.” — Celebrity Stylist, Holli Smith
Tousled Tresses
Key Products Used
- TRESemmé Keratin Smooth Weightless Heat Protection Spray
- TRESemmé Extra Hold Mousse
- TRESemmé Extra Hold Hairspray
- Shark Beauty SpeedStyle ProFlex
The Breakdown
- Start by sectioning hair into a natural middle part and apply the TRESemmé Extra Hold Mousse directly into the hair.
- Go in with additional TRESemmé Extra Hold Mousse along the middle part and structure with single pronged clips to obtain volume.
- Using a flat brush, position front pieces forward and tuck behind the ear to frame face. Clip to maintain shape.
- Use the Shark Beauty SpeedStyle ProFlex on gentle heat with the DeFrizzFast diffuser about 6 inches from the head to create hold without crunch, and maintain the shape.
- Once dry, use hands to break up sections of hair.
- Finish with TRESemmé Extra Hold Hairspray to set the look. For a more wet look, spray hair with TRESemmé Keratin Smooth Weightless Heat Protection Spray to add in moisture.
Christian Cowan NYFW SS’25
The Le Contoured Bob style that TRESemmé Partner & Celebrity Stylist Lacy Redway created to highlight the no-nonsense character of the runway, features the TRESemmé Extra Hold Hairspray.
The Inspiration
“We went for a bold look to complement Christian’s collection this season. To do that, we relied on the TRESemmé Extra Hold Hairspray to really contour the face and set those blunt angles” — Lacy Redway, TRESemmé Lead Stylist
Le Contoured Bob
Key Products Used
- TRESemmé One Step 5-in-1 Blowout Cream
- TRESemmé Keratin Smooth Weightless Heat Protection Spray
- TRESemmé Extra Hold Mousse
- TRESemmé Extra Hold Hairspray
The Breakdown
- Step 1 (if using a wig): Prep natural hair with TRESemmé One Step 5-in-1 Blowout Cream to add hydration. Wrap or braid hair prior placing the wig on head.
- Step 2: Dampen wig (if using). Apply TRESemmé Extra Hold Mousse and TRESemmé Keratin Smooth Weightless Heat Protection Spray throughout and use a flat paddle brush to keep locks smooth and flat.
- Step 3: Once the wig (or your hair) is dry, style bangs and cut hair in a blunt line right above the cheek bone to frame your face.
- Step 4: Use flat iron to straighten from root to ends before curling bottom edges with a curling iron to achieve flicked ends.
- Step 5: Apply TRESemmé Extra Hold Hairspray and set with a scarf. Remove scarf and finish the look with more TRESemmé Extra Hold Hairspray to keep in place.
Fashions may come and go but TRESemmé’s New York Fashion Week partnership is something that has stood the test of time and keeps getting stronger every season.
