818 Tequila supports 2022 Pride with coast-to-coast celebrations
Pride Month is here! 818 Tequila and founder Kendall Jenner are proud allies of LGBTQ+ community, and are showing their support by hosting several Pride activities from coast to coast all month long.
818 is kicking off the month with a $50,000 donation to The Venture Out Project, a queer and trans-led collective that focuses on bringing the restorative effects of nature to the LGBTQ+ community.
As a company rooted in sustainability and community, 818’s support of The Venture Out Project is an extension of the brand’s commitment to protecting our earth and supporting LGBTQ+ communities. In addition, 818 team members will partake in The Venture Out Project’s trans inclusion workshop, Beyond Bathrooms.
NYC Pride Parade: 818 will take on the NYC parade on June 26 route with an 818-wrapped electric Mini Moke. The celebrations continue with an after party at Common Ground Bar.
818 will be taking over and wrapping a NYC Waterway ferry running from Manhattan to Governors Island starting on June 25. For a limited time (June 25–26), riders can sip on signature 818 cocktails, enjoy limited merch and watch an 8:18 Drag Show performance.
Once on Pride island, head to 818’s activation space for photo opps, cocktails and surprise treats.The 818 Airstream will pop up across several locations in Los Angeles throughout the month of June with limited merch.